WATERSPORT
Dentists, monsters no more
By
SANDY DELA CRUZ
Let’s
all admit it. Once upon a time, we were scared to go to the dentist.
Conjured images of monsters in white coats, sharp stainless steel
objects, the dental chair and the bright yellow light all together
make up a very horrible and seemingly traumatic experience.
Bangkok
Dental Spa has changed this picture and painted a first of its kind
relaxing canvass of what dental visits should be.
Pioneering
dental doctor Lily Porncharoen has led a group of dentists and staff
to provide a service which will leave customers happy. One
look at their collection of gifts and tokens from patients they
have served – from England to US to Iceland to Fiji – you will know
they have, one way or another, made a lot of people happy.
And making people happy is in fact the primary thrust of Dr. Lily’s
clinic.
Patients
owe their satisfaction not just to the clinic’s one-of-a-kind spa
treatments but to the prettier smile they wear when they leave.
“Sometimes I don’t want to smile anymore because their smiles are
even better than mine!” says Dr. Lily brimming with pride.
The Bangkok Dental Spa clinic offers guaranteed laser tooth whitening,
dental cosmetic, and dental implants.
The
word about the clinic in Bangkok has spread like wildfire.
A
Caucasian guy has visited the clinic for some cosmetic procedures
and was amazed by how the spa treatments during dental procedures
can really put patient’s anxieties to rest. He asks questions,
Dr. Lily answers while tinkering something with his teeth.
Only later on did Dr. Lily find out that the Caucasian guy is actually
Reader’s Digest Canada editor Jim Hutchkinson. Two months
after, Bangkok Dental Spa was featured in the regional publication
along with more established dental practitioners from Asia.
 From
then on, the clinic has attracted patients from western countries
who come to Bangkok for their relatively inexpensive procedures
and of course, holiday. One of the future goals of Dr. Lily
is not to build branches abroad but to have a clinic that meets
rigid western standards. “Because it’s only Thailand that
people think of going back to,” says dentist cum businesswoman Dr.
Lily.
And
indeed, people have come back. And why not? Proof of
the clinic’s reliability and expertise is that Dr. Lily once put
the lives of 300 passengers in her skillful hands. Capt. Richard
Back, experienced pilot, had a dental implant in Dr. Lily’s clinic
in the morning and then flew a 747 during the evening safely – without
hitch and hassle.
No
competition is ever felt by the clinic, even if multitudes of stores
have come up with almost-the-same-but-definitely-copied concepts
of dental service. “I don’t feel competition because I ran
fast!” quipped Dr. Lily.
In
the rat race of dental practice, Dr. Lily wants Bangkok Dental Spa
to be always ahead. And it is. Plus better things are
yet to come.
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